Transcript
0:01
Hey, hey, hey. How's everybody doing? Sorry, we're a few minutes late here. Our, we do a team call right before this, and that ran over a little bit. But thank you, guys, for hanging out. Dana, it looks like you got a question already, so that's awesome. We'll get to you in just a second, anybody else has questions. I think everybody knows the drill, but I'll repeat it one more time. So, bottom of the Google Meet window, there's little hand icon. You go ahead and click that, that lets you raise your hand, that'll put you in the order, and we'll start taking questions. Hope everybody's having a great Tuesday, thanks for the patience, and we will stay here until everyone's questions are answered. So that's what we do here. Dana, let's go ahead and get to you.
0:52
Okay, I'm not sure how I can share my screen, but I have a problem with getting an SSL certificate showing on the site.
1:06
Yeah, you know what, Diana, this is a known issue that just popped up. We were actually just talking about this in my previous meeting with the team, and they find they've identified the issue. There's a bug in the system, and the dev team is already on it, and they're fixing it now. Essentially, what it boiled down to was an a pre-expiration of the SSL, so it was, it was forcing expirations randomly for different SSL certificates across the system, and so what, what they've done is we're actually deploying a different SSL system in its place that will not do that in the future. So we identified the bug, we know that this is this is a known issue. There's several people that have faced it, but yeah, it's being taken care of, and I anticipate that should be completely fixed within the next day to two days, I think. It'll be rolled across the entire system. They're pretty close to having it completely done, so I think certainly within the next couple of days that should be should be completely fixed for you guys.
2:19
Boy, great. That was an easy fix. Yeah,
2:23
yeah, not well, not easy on our part. It was, it was pretty difficult to identify, but we finally found it, and, and, yeah, the team is working on it. They're on it, so it will be, it'll be rolled out to everybody here shortly.
2:38
Great, thank you very much.
2:40
Of course, anything else? Any other questions?
2:43
Dana, no, that's yet for right now. Appreciate. Okay.
2:45
Awesome. All right, we got Adrian. Looks like next.
2:48
What's going on?
2:50
Hey,
2:51
let's see. I do have a question. If you can help me or point me in the right direction, maybe not.
2:55
Sure.
2:56
Email deliverability, so just from the fact that I'm getting a lot of people that are saying they don't get the emails that goes for emails that I send manually, and or emails that are sent through the workflow. So, let me just show you kind of what I got going on here, so you can see, because I set up a dedicated sending domain for my directory, that's what this is here, I've got all the information set up properly. The only thing I noticed, this is what I changed, and maybe you can tell me if this change is enough, but when I set headers, it didn't have the LC, so I added the LC to the header,
3:42
yeah, that'll, that'll change it for sure.
3:44
Okay, so what else I need to do,
3:47
yeah. What you're doing, what basically what you're doing with that dedicated header that that gets pushed into every email that gets sent,
3:55
so it's telling
3:55
the system exactly where, so the email is actually coming from that domain, LC dot mission growth, right.
4:01
Yep,
4:02
so you're just instead of trying to mask that and say, hey, it's coming from something else, you're just being transparent and saying this is the domain it's coming from and it matches. So, yeah, that will definitely affect deliverability. Can you go ahead and click those three dots?
4:15
Yep,
4:16
and then let's go into verify domain. Just want to make sure that we have all of our records set, cool, and all the way down at the bottom, yeah. D mark is there, okay? Cool. All right, just want to double check that.
4:31
Yeah, I have 2d marks, one's for the LC, ones for the regular domain, but I assume they're not going to compete with each other.
4:37
No, they won't. No, that's yeah, no, that's that's best practice for sure.
4:42
Okay,
4:42
yeah, you always want to have a dedicated D mark for your sub domain. Okay, so let's go back and let's take a look at, let's look at your the stats for each email that's being delivered, so if you want to go into. So like the very first automation that runs, so if you go under automations, go under SD AI,
5:08
a lot of these, my process is a little bit slower, but a lot of the ones I've been sending recently are just manual, so but we'll see what the automations look like, because the automations were definitely before I had changed the header, so I'm not sure what these stats are going to look like, but we can go into them.
5:24
Yeah, sounds good.
5:26
I think the only one that was really using was just the free outreach one.
5:30
Got it? Yeah, it looks like 2000 Okay,
5:33
yeah, because I was like I was sitting on old lists that I had from businesses, so I enrolled them. Granted, none of them replied, so it's like 2000 people that I don't even know if they got the emails, but anyways, um, where we're looking, or I'm
5:47
sorry, on the left-hand side, click on that little pie chart icon. Oh, you see, yeah, right there, yep, okay, okay, so 21.43 failed,
6:02
like that's that. messages.
6:05
Oh, that's SMS. Okay, got
6:06
it. Email warm up.
6:07
Email, so bounce rates a little high.
6:12
Yeah,
6:14
okay. Keep going down. Yeah, bounce rates still pretty high. Open rate
6:21
do okay,
6:23
so what that tells me is that is this the same list that you're mailing right now?
6:35
What do you mean?
6:37
Like, are you, you said you're sending one-off messages now, are they stopped using
6:43
the outreach for a while, just because I was doing one on one retails to people, so these stats would have been from probably about a month ago, I think.
6:53
Okay, but are they? Are they diff? Is it a different list? Is it different? Are these different contacts? Are these all drawing from the same contact database that
7:02
different, different lists,
7:04
different lists. Okay,
7:05
yep. So one
7:06
thing that we went out, I think we went over this last week, maybe the week before, but something that I definitely recommend in any cold email sequence that you're going to run any type of outreach is to verify email addresses. It's extremely, extremely important, that's going to really cut down on your bounce rate. Oh, yeah, that should drop your bounce rate below, below 1% typically
7:29
through million verifier.
7:31
Okay. And then what I like to do is run it through this list, went through that that verification tool.
7:40
Yeah, so maybe they messed up on it. I don't know.
7:44
Yeah, I
7:46
almost.. there's another one I should use. Never bounce. Maybe
7:48
I've always used never bounce. I've used never bounce for years. Yeah, and I've never had a problem. And my bounce rates always below 1% What I was going to say is I do a double verification, so I, I run everything through Never Bounce, whatever Never Bounce spits out that verified list, and I only send a fully verified emails, so it gives me that list, I download that list, and then when I upload that list into High Level, I also run High Levels verification, email verification against that, and it's just a setting that you can turn on, so if you go under settings and then go under business profile, and then, yeah, once that loads, yeah, if you just scroll down, keep going, oh, let's see
8:40
this one,
8:41
yeah, right there, yep, you already have it turned on. So, verify email address when first email is sent to new contact, yeah. So, that, that'll verify that. So, it's basically a double verification, got it? So, before the email actually sends, the system just sends a signal out, basically to verify that the email address is legit before it tries to push the email through.
9:04
Okay, so those
9:06
two things for sure you want to do. And yeah, I would probably run it back through Never Bounce.
9:12
Okay,
9:13
and like I always tell people, like I don't, you know, I've never been. If I upload a list of 1000 contacts and Never Bounce says, hey, only 800 of these are fully verified. I don't throw away the other 200 I take those that list of 200 that came back, and you know, Never Bounce will give you several different categories. It's like unverifiable, there's like, you know, I can't even remember, there's like several different categories that are different from fully verified, so that list is made up. Those 200 are made up of all those, those different categories. I just take that list of 200 I hand that back over to my VA, and say, 'Hey, go find alternate emails for these companies.
9:58
Sure.
9:58
And then, and then we'll add them back. Into another list that will then run back through Never Bounce, and then we'll take that and then add that into high level, so like it's you're not throwing away those contacts, you're just you're just recycling and you're just trying to find a better email,
10:13
or I guess I could just call them,
10:16
you can always do that too, yeah,
10:18
all right, and then on automation side, I know that usually these are like location name, location email. I just manually changed it, so it's my name, and then the LC domain. Is this fine?
10:32
Yeah, so this, because you set the header at the at the dedicated domain level, that will that supersedes this, okay? So, yeah, that, that will, that will go like this right here. It's already gonna.. did you, did you put your.. what was your from name on on the domain level?
10:58
It was the default field that's here. So, what it's like, I forgot which one it was, like, con default name or location name, I think.
11:06
I thought you put your name.
11:08
This was, this was, yeah, just now. Oh, are you talking about in here, or where we were before?
11:13
No, I'm talking about where we were before, at the dedicated domain level. Yeah,
11:16
I'll hang on, let's go back and see, I Uh, header, right?
11:32
Yeah. No, you can see it right there. Yep,
11:35
yep. Okay,
11:36
exactly. Yeah, so yeah, you're already using your first name, okay? And then that email address, yeah. So you don't add
11:42
words, that's why I tried to do that. Okay,
11:45
yeah, you don't need to add that to the actual email inside the workflow, because it's going to pull from here.
11:51
Got it all right. And then another question that I have is, so let me, before I go ask that question, then it'll be done. So I know it took up most of this meeting, so my bad, no, to improve the deliverability, so verifies the list, obviously, any settings in here, anything else to change,
12:09
so yeah, I think the most important thing for any cold email campaign is one dedicated domain using a sub two is going to be making sure that you verify your list right, going through and verifying those email addresses, and then the third thing that I do with all of my sub domains is I do warm them up, so you can use a warm up tool to do that. High Level doesn't have a dedicated warm up tool that will send emails by just random emails on your behalf through that domain, but that is something that I do for my domains. Now the jury is still out, whether that like really works or not. Like, there's been several times that I've spun up domains that were brand new that I didn't warm up and I didn't really seem to have an issue, but I'm also really, really careful with the list that I send to, so I take a lot of time to clean my list and make sure that I have verified emails.
13:10
Yeah, and then before I send, I always do this little verification thing too, before I send it.
13:16
Yeah, that's that setting that we just turned on.
13:18
Yeah, so it will
13:19
automatically do that for you,
13:21
it doesn't. It'll say, it'll say whenever I put an email, it doesn't do it automatically, unless I have to send the email first, then it does it. But normally, it would just like have, like, this this orange x, and then I'll hit verify, and then I'll go green. So, I don't know if there's a way to do that automatically or not, but it
13:37
does do it automatically. If you read the setting, if you go back in there, it tells you it sends it right before an actual email gets sent, so the verifier. So, what will happen is you have to have an email to send to that person.
13:50
Then
13:50
it'll send the signal to see, is this email verified? If it comes back not verified, the email won't get sent.
13:57
Got it. Okay. Yeah. And then another question I have is just on emails. Is there a way to change the default from that automatically fills in here?
14:11
Yeah, you can do that.
14:12
How do I do that? I know I can do it manually, but it's kind of annoying doing it every time.
14:17
And where do you want it to come from?
14:19
The LC domain.
14:21
Okay. Yeah, then the best way to do that is change the email that you use on your user account, because right now what that's pulling from is your user, so if you click on your profile image in the top right, the dashboard up there,
14:37
oh yeah,
14:38
there's your email, right, so it's pulling from your user account, so if you just go into your user account and update your user account to use that LC email, it'll automatically pop in there from the front into the from field.
14:52
Was that going to be on?
14:55
Actually, it should be, but you're not assigned to this one. So, what I would do is I. Assign myself to this, so I would click on the Michigan Michigan growth and go into the agency settings, so top left switch to agency, and then click on settings, and then go to users. Once this or team, sorry, I and then edit your user,
15:26
this one. Oh, there's two.
15:30
Yeah, but that's the owner. Go use the agency owner. Yep, edit that one. So the first thing I would do is then go to roles and permissions, and then right here, where it says add sub account, go ahead and add that Michigan Growth sub account, there you go, perfect, go ahead and hit save, there, that'll, that'll make sure that you're connected to that to that sub account, now from here you can, you can actually edit your profile and you can change your email address here,
16:02
okay? Would it change the login to both sub accounts,
16:08
so you have one main login that gets you into high level,
16:11
yeah,
16:12
and you're this and you're changing it on the user role or on the, sorry, the agency owner of this account, that's what you're changing, so
16:24
I change it just for Michigan Growth, and not the other sub account, because I have separate emails on other sub accounts that I send out, so I don't want to be, I don't want that was going from the LC domain,
16:33
so then what I would do is I would create a, I would create a dummy user just for Michigan growth, it looks like you got one right there.
16:43
Yeah, well, yeah, hang on, let me get this out of here really quick. Or do I.. sorry, do I keep this now, or can I remove Michigan growth from this one? If I already have this one,
16:59
yeah, that's fine. Yeah, you can remove it. That's fine. Yeah, you can go ahead and remove it if you want.
17:05
I was going on.. I don't know. I don't know how it works. I don't want them like overlaying or conversion. Yes,
17:10
you left Michigan growth.
17:12
All right, there you go,
17:24
so yeah, now I would go ahead and edit that user, the Michigan Growth user. Yep, and then you can update this email to use LC. Hit next, then save. Perfect. perfect,
17:44
and then okay. Well, I guess now we're going in a roundabout way of doing all this now.
17:49
Yeah, I'll show you how to do it here.
17:50
Yeah, okay,
17:52
okay. And that one is assigned, yeah, that one is assigned to Michigan Growth. Okay, now now we can go to Michigan Growth, go into the sub account itself. and now that you're in here, click on your profile image in the top right. Go ahead and hit login as, and this is where you'll select your LC. Yep, there you go. Go ahead and select that, and now every email that you send will default to that address, so if you go into any of your conversations, and this, and this user is an admin, so you have all the same privileges and all the same permissions.
18:35
Does this affect the other sub account or no?
18:39
No. Okay. Nope. nope,
18:43
yeah, there it goes. Okay, and then before I think that was my last question, but then I'll hang on. But now, how do I get to my that disappeared now? So, how do I get back to my agency view?
18:55
So, just, yeah, exit out of that, that pop up, and at the very top of the screen, where it says switch to my account, that'll take you back into your agency owner user account. Right,
19:07
interesting,
19:08
which has permission across the board.
19:11
Oh, I see.
19:13
Yep.
19:14
Okay. And then hang on a second. Oh my gosh, it's so slow, I This is still still has both, that's weird. I guess it doesn't matter
19:40
which one is that,
19:41
the sheer results one?
19:45
Maybe you didn't save it, I'm not sure, but yeah, you can go ahead and close it. All that does is it just gives you a profile inside of that additional sub account if you wanted it. Yeah,
19:58
interesting. All right, so this is. The main one, but now if I ever wanted, just to, while I'm using the Michigan growth, I can just go up here, log in as go to this one here, and then if I ever want to revert back, I just switch back to the other one that has access to both, and that's like the normal view, quote unquote,
20:18
right?
20:18
Okay,
20:19
yeah, yeah, basically, what you did is you just created a secondary user for yourself,
20:24
got it,
20:25
using the sub domain email, that's it, right? So that you can, so that it just defaults to use that email address when you go to send an email.
20:34
Okay. All right, that makes sense. If you're, if you're not doing
20:38
manual email, then I wouldn't even worry about logging in like this, like there's no reason, you know, that's the only reason is if you want to send manual email, right? Yeah,
20:46
exactly, you changing the email at the sender, yep,
20:49
yep,
20:50
okay, but if you're
20:51
not doing any kind of manual email sending, if you're, if you're just logging in to say send a text message, or to make a phone call, or if you're logging in to, like, you know, fix an automation, there's no reason you need to go through that process.
21:06
Only if
21:07
you're about to send an email, yeah, you just log in as real quick, and then boom, go and send a bunch of your emails, and then log back. Yeah,
21:16
just want to make sure that was squared away. I think that's again by
21:19
default, all automations are automatically going to use that, that sub,
21:24
okay? Good to know.
21:26
So, you don't have to worry about that, it's just the manual stuff. Yeah,
21:30
all right, cool. Thank you.
21:33
Awesome. Any other questions?
21:35
No, I don't think so. The automation should be fine. Is manually prospecting has been the way I'm doing it, but I think I would
21:43
say when it comes to the email stuff, I would really focus on verifying those, those email addresses, and then I may even try, if you really start to see like an issue, I would try doing a some sort of a warm-up campaign on that address or on that domain.
22:03
Okay,
22:06
there are a lot of different
22:07
programs out there that you can do that with. Warm box, I think, is one that I've used in the past, but yeah, there there's tons of different ones out there.
22:22
What does this need to review? That's interesting. Have you seen this before?
22:40
Claim listing failed. Now can you click on view details, custom web hook, do Yeah, it looks like that is the, that's the internal web hook for a to claim a business listing. I wonder if that's if it was the link that failed the or the failed to generate. Rachika, have you seen this before,
23:41
Jason? So this is for the voice AI, or the conversation AI.
23:47
Oh, okay, got it.
23:49
Yes,
23:50
got it.
23:52
What is that for, exactly? The voice AI stuff.
23:58
So, voice AI is just as it sounds, I mean, it's, it's you, you can set up a, an agent, a voice AI agent to receive or make, so receive inbound phone calls or make outbound phone calls.
24:13
Do I need that for these listings? I don't think so. Is there a way to, like, so, how do I solve this? I guess is my question.
24:24
Can we go back into the builder? I just want to see which one this is,
24:29
the agent building.
24:30
No, no, right here, that's where it says builder, oh I don't think this is the voice AI, actually. Exit out.
24:49
Oh, I think it might be because I think that's what I have the condition for. I think I just.. I did it, but then I think I deleted it. I think
24:57
Jason actually.. how it works there. And maybe someone made a query, maybe on a conversational AI or the voice AI, so maybe someone asked that I want to claim this business, and oh yeah, that is how, if this is not able to find the business or something like that. In that case, it maybe I think web book fails. Yeah, do you have all the chat widgets, everything set up correct? Like, did you add the APIs?
25:36
I should have. Yeah, so do
25:45
It'd be in here, right? I think
25:47
I should be in Voice AI and Conversation AI. Yes,
25:55
Agent List,
25:58
the inbound one. I don't.
25:59
I'm not worried about
26:00
the outbound,
26:08
so did that contact come through the voice AI, or the it came
26:14
from the conversational AI, I think is what it was,
26:20
then when you
26:21
have the chat widget that I have on my site as a, it's just a chat one, like a live chat, so that's this one, I think,
26:30
yeah, that's
26:36
the one, can you open this one through the three dots edit, yep,
26:52
can you click on both goals?
26:57
Yes, if you scroll down on this one, I
27:03
A favorable flow is set up correct. I'm not sure, like, why they play that field.
27:18
What's that?
27:20
Any idea, Jason? Like, what could be the reason?
27:24
Yeah, no, it looks correct to me. Can you click on trigger workflow business by email? Claim a listing. Yeah, there's the workflow. Yeah, I guess we'd have to dig further into the the audit logs and see if there was something that popped up to figure out what happened with that
28:02
one, okay. okay, but we shared these for me
28:05
business, right?
28:07
Yeah, let's see, let's see if there's any conversation, so I can, we can go through here and see, because it was this one right here, oh no, there we go. This one, yeah, cuz he's so they were talking with, they were talking with the agent, looks like me, the workflow, they give an email contact field, okay,
28:42
mm
28:44
Okay, so it ended here. Contact field updates.
28:50
Yeah, no wellness. Yeah, that's the Let's see, if there's a claim request. Can we go into SDAI?
29:18
Yes, this would be it.
29:19
Yeah, there is a pending one. Okay.
29:20
Yep. Oh, by the way, another error while we're here is that sometimes I'll click that button and approve it, it'll say error, but then if I refresh the page, it goes through. So that's also super weird. Anyways, that's an aside for you guys.
29:36
Yeah, okay,
29:38
yeah,
29:40
even though it says error, it still goes through, okay. But anyways, now this was done. Does that fix
29:50
our claim issue?
29:55
Well, it should now be claimed by her. Right. Yep,
29:59
yep. Yeah,
30:05
I don't know why. What that error was, though. Yeah, if we go into there needs review. Yeah, go ahead and click on that, please. There's nothing else. Okay.
30:38
Okay. Yeah, I'm not sure.
30:42
I mean the web hook failed to fire, but it looks like the request still came through. Yeah, I'm not.. I don't know, Adrian. I don't know, I can't figure it out. I'm not sure.
31:04
Should I keep this here for you guys to look at? Come on out on market as red, if you.. I think you guys still have access to my sub account. So,
31:11
yeah, if you want us to take a look at it, then yeah, don't delete it. Yeah, why not? And because I know I've already learned it,
31:19
yeah,
31:20
yeah.
31:21
All right, and then this is like a note for the team as well. I think I talked to you guys about a couple times, but sometimes when people claim their listing, Smart Directee, it sometimes does it, it sometimes fails to add the plus user, and so then what happens is because the individual has the same email as the business, their contacts will override the business, and then remove it from the directory, and that's happened a few times. So, just something for you guys to look into.
31:49
Do you have a ticket for
31:50
that? I did. So, we have this submitted with the devs already
31:55
tweet. Okay, cool.
31:56
So, they are looking into it. Yeah, all right.
31:58
All good. I will leave this here, so you guys can look into it and see what happened, but I think that's it. I know I've taken up so much time on this call, so like, if there's nothing else to do here, then I'm good. We can pass it on to the next person. So I really appreciate you guys this time.
32:11
Yeah, no problem. And
32:15
sorry to interrupt, Adrian, can you share another contact that has like the same claim listing, or that error about the plus user, because I just found one, and when I was testing, like it worked totally fine for me. Yeah, so maybe if you can share another contact that has the same error
32:39
happened last time, because what I've been doing is just manually like fixing it each time, so if it happens again, then I'll just like point that one out, because I don't think, or maybe
32:48
I think the best is maybe record a video for us, like how exactly you are doing that, so that we can also see what process you are following. Oh yeah, I just begin,
32:58
and like I just re-add the business with it, so I add, I manually add plus user in the contact, like the individual's contact, and then I go in. No, that's not, that's
33:10
not recommended. Actually, maybe that could break any automation further, so that's not recommended. If it is not,
33:19
add the plus user, I just had to go back in and do it, or or what I'll do is I'll just add the business back in, remove the email from the person's contact information, and then just assign them as the owner.
33:32
Yeah, because this shouldn't happen if plus user is not automated or automatic, then we need definitely dense to look into your account. What is happening
33:43
next time it happens, I'll send it to you, because up to date kind of fixing it manually, like we were. Okay,
33:49
maybe record a video for us, so that I can share that same thing with the devs. Also, I would recommend that do not add plus user from your end, and that, because that could break any other automation? Yep,
34:03
the next time it happens, I'll send a video, and then you guys can. Yeah,
34:06
perfect. Yeah, yes. All right, cool guys. Thank you. Awesome, thanks, Adrian.
34:11
Yeah,
34:14
all right. Barbara,
34:18
good morning, guys. Adrian, absolutely no worries for the time taken. We need the help. I have some, I have some easy questions. You guys, I have changed the auth logo, and it's not changing itself. That didn't make sense, but the auth logo does not change after I've done it after when I preview, so yeah, I can say easy question.
34:51
Should we go ahead and you want to share your screen? We can take a look.
34:54
Sure, I'm just trying to think which one I'm sharing here, I. Yep, this is okay. What am I going here slow. My goodness. Okay, so when I've changed this one, it does not change it. This is the other question I have. How do I.. how do I delete the ones I don't need anymore? But
35:47
you should be able to just click on those three dots. Yeah, I
35:50
tried that, didn't
35:51
do it, and it didn't delete it. Okay,
35:53
no. So, anyway, this is the auth logo I have in there, and when I hit preview, I still see this
36:06
one, sir. What is your domain?
36:09
AB, sorry, AB action, but I have not put the domain in yet, because I'm not ready to go. Oh,
36:18
okay, I because I'm not able to see your preview screen, so I was just trying to pull it up. Let's see,
36:36
that could be because I have both monitors on. Let me turn my other monitor off, I is that helping?
36:49
I can just see the branding screen right now.
36:53
Okay, so I'll click here. Sorry, that's to upload it, so I don't need to do that, per se. But let me hit preview. No, you
37:05
can't see that. Yeah,
37:06
okay, you can't see that. Okay. Well, what it is, is it's the default one with the support local, that's the one that displays in the preview. So, in effect, it's not changing to this one, I
37:23
One, okay, got it. Okay, so and you're talking about right underneath the hero image.
37:29
Yes, that's the one.
37:31
Got it. Okay,
37:35
I'm Jason Barbara. So the image right under the hero image that is not coming from the auth that is, I believe, coming from the.. if you go to the content from top,
37:49
I did try it. I drilled into that to try and find where I could change it, and I can't. Yeah,
37:54
because auth image is only visible on the logging
37:59
page. So
38:00
this one,
38:01
yes, absolutely.
38:03
Okay, you know, I didn't try that one yet. I knew there was a call coming, so I just kind of left it. Well, I'll
38:10
just wait. No problem, it should be updated now.
38:14
Okay, perfect. Thank you very much. And then the other one, I will try doing the triple dot thing, and if it doesn't delete, I can contact you again, but that's, yeah, like to say I'm still in the very entry level stages, you guys, so minor,
38:34
yeah, you know what, I was just looking at it, it
38:37
changed it, thanks, Rashika,
38:41
yeah, Barbara, the media library that we're pulling up now, that is the high-level media library. There may be an issue with the delete option, because I know I can see it's been removed, it's no longer there, so that may be. I know that the team is working on this. There's a couple other issues that we've faced with pulling in that media library from high level, so that may be a small bug. I'm sure the team's already aware of it, because I know this is something we talked about earlier in our earlier meeting this morning.
39:20
Okay,
39:21
so as far as the delete option, I don't see it there as well, but what you can do is over on the left hand side, inside high level, so outside of the SD AI app, the media storage icon or tab there on your left-hand menu, if you click that, you should be able to delete the images from there directly, because that,
39:47
that's so this is where we're pulling all those images from.
39:50
Gotcha,
39:51
right? So you can always come in here and delete them.
39:54
Yeah, because for me it's, it has more to do with baggage, and I just don't like looking at it, because. It's no good anymore.
40:02
Yeah, you can just hit that move to trash. Yep,
40:05
perfect. And get rid of the junk.
40:08
Yep, yep, cool.
40:12
Great, thanks guys. Any other
40:13
questions? Barbara,
40:14
no. Mine are easy today.
40:16
Okay. Awesome. Well, thank you so much. Appreciate the questions. Anybody else? Questions, comments? Anybody want to chat about their SDAI or any issues they're facing with high level? Happy to happy to take your questions. Help you guys through any, any challenges that you're facing. That's what we're here for. Yeah, feel free. Anybody raise your hand or just unmute.
41:17
I don't want you to feel lonely, but I was having that SSL issue as well, and then just to back that up, then what I was working on was this is the problem, I'm trying to do two things at once, but I appreciate all that help with the email, because I, I think I'm having those email issues as well. I wanted to know, is there a more detailed description of the email operations and programs? Because I feel like I need to learn more. Are
41:55
you referring to, like, warm up or best practices? Or, yeah, the warm
42:00
up and best practices, because I put those lists in there. I don't have a big list, I didn't run and clean it, but I just wanted to make sure I was, because I don't really look at the back end stuff like you guys were doing first off the bat. So I, I liked, I was enjoying that. I'd like to see more of it,
42:18
yeah,
42:19
just to make sure I'm doing the right thing.
42:22
There is a let's see here. Customize, trying to find it inside the help dot smart directory.ai I think there is a section in here on email, I Okay, so I found this. Go ahead and drop this link in the chat for you guys. Think this is the full setup. I'm just kind of scanning through it to see I so there's I would, I don't know if it's in here, Tim, but you know I can definitely speak on this, because I've done a lot of cold email, you know, you heard me tell Adrian earlier, I mean, there's one of the most important things is going to be, you know, scrubbing, cleaning your list, you know, that's first and foremost, I think, so you're going to get a list either from us or you're going to get a list from, you know, doing your own scraping using software, or just having a VA scrape, or doing something like that, or maybe you purchase a list, but anyway, you're going to gather a list together, you're going to then take that list and you're going to run that list through some sort of a verification tool, I like Never Bounce, that's what I've used for years, so that's what I speak on, you know, and it's very inexpensive. It's like a fraction of a cent, I think, per verification. And it's basically runs on a credit system. It's not a monthly subscription or anything. You just purchase credits, you upload your list, and then you use those credits that you have, and it just runs it through, takes a spreadsheet, you can upload it, it'll run it through, then it'll spit out a spreadsheet, it'll tell you, you know, which ones were fully verified, which ones weren't, and just like I was telling him, I take that list of those fully verified, and those are the ones that I then use to actually start mailing inside High Level, I will take that list, that's the list that I'll go ahead and upload into High Level, but then I'll also do that double verification that you showed, or that I was showing Adrian, where I'll turn that secondary verification on, and I think now could be wrong, but I seem to remember, I think High. Level actually added this. I forgot to mention this to Adrian. I think there is a setting now when you import a CSV file. I think you can, I think you can verify emails during the upload as well seem to remember it somewhere. I don't, I don't have a sample csv file, I can just drop in to test real quick, but I think there is a setting there, so just double check your settings when you're going through the import process. So, here, let me, let me just share my screen real quick,
45:47
so just to confirm, when we get the 100 leads from Sharks, they're not run through the checker.
46:01
No, I don't believe so. Well, actually, you know what? I think that the software does do kind of a light check, but I wouldn't trust it. I don't trust any, I don't trust any leads from any source, because you never know, like I know that we use, you know, various different softwares to pull those lists for you guys, and the software could be inaccurate, you know, it could be pulling an old cached email somewhere, so it's always a good idea to just run it through some sort of a verification tool, just to make sure that it is, because bounce rates are so important to deliverability, so if your bounce rates are really high, you know, and by a really high, I mean anything above 1% you know, like I, the goal is to shoot, shoot for below 1% for your bounce rate, so if you're, if you're tracking it one, two, 3% or higher, then that's not good, you know, you definitely want to nip that as fast as you possibly can, because you don't want to be, you don't, every ESP email service provider out there tracks your bounce rate, so if they see a really high, if they see that an email address is returning a very high bounce rate that looks suspicious to them, they're automatically going to flag that, they're not going to allow you through, right? You're going to get filtered out, so it's real important that you make sure that you keep those bounce rates as low as possible, and the best way to do that is through verification, through running emails through a verification tool. so that's why we recommend that.
47:45
Got you. Thank you.
47:47
Once that process happens, I, you know, I did mention warm-up. I use.. I've used a couple different.. I'll show you guys what I've used. Bring those up real quick here, I Okay, so I've used these guys, use these guys, I've used both of these, I've used a couple others, but these tend to be the ones that I default to, so either warm up inbox or warm box, and I just set once I set it up on one of these platforms, I just forget about it, like I literally just set it up, I just let it run in the background, and you know, for my D, for my default domain that I send from, I've never turned this off. I've had it running for years, and I don't know if that's necessarily, if that's necessarily helped me or not. I don't, I can't 100% like say yes. It has my thought, though. My, my thought process in leaving it running is that I'm not always sending cold email, and but I want to keep my domain fresh. I want to keep that domain. I want the email service providers to look at my domain and see that I always send email on a consistent basis each and every day from that domain, and if I'm not actually running an email campaign, the email warm-up tool allows me to keep that, that freshness, right, allows me to keep that domain running in the background, so that's why I keep it running, so that when I do need it, it's like it has a fresh record of emails that it's already sent to, right. So I just let it run in the background. I usually don't shut it off if you're doing it for a client. Sometimes I'll set it, I'll shut it off after about three months, like I'll let it run for maybe 90 days or so, and then I'll turn it off, especially if they're run. Campaigns on a pretty, pretty regular basis, but if it's a brand new domain, I pretty much always set up some sort of a warm-up. So, those are all those are kind of the foundational things that you'll want to do, Tim. In addition to that, after you get kind of deliverability knocked out, the next things that you want to start looking at are subject lines. So, a lot of people default to looking at their email copy, the actual body of the email, and a lot of people just kind of skip over subject lines. They'll focus on the body first, kind of skip over the subject lines. I like to be real methodical and just go through it step by step, and I always start with subject lines and see if I can't improve the open rate. So now we've got deliverability at a really high rate, so you know, 9798 99% you know, deliverability. Let's see if we can increase the actual open rate of our emails, and that starts with the subject line. Subject line is always how you get more opens, so you want to first optimize for that. Start optimizing your subject lines and really working with those, and trying to get better subject lines, testing different things. Once you nail down open rates, and now you've got an open rate, a really healthy open rate. I would say a healthy open rate is probably north of, if you could get, like right now, across the board, like across the country, across industries, 20% is phenomenal for email open rate, but I've been able to move my open rates north of 40% just by optimizing subject lines, and sometimes we get even higher than that based on subject lines alone. After you get a really good open rate, that's when you want to start focusing back on the body copy, because now you've got them into the email. How do we get them to stick right and take action from what you're saying inside the body of the email, so that's when you would start to really focus on optimizing that. There are other things that you can do on top of all of this that really helps.
52:14
If you want to get super deep, you can look at over time as you start to send more and more email over time, you'll deliver, you'll develop a list of people that are actively engaging in your emails, and so one of the things that we've done with large email lists when we're marketing to large email lists is we take the activity, so say you have a list of 10,000 and there's, you know, 5000 people that are actively engaged in your email, meaning they're opening it consistently, they're clicking on links in your emails consistently, they're replying consistently, things like the things like that. What you can do is then take that list of 10,000 segment it by the 5000 that are active and front load your next campaign, meaning you take the 5000 that are actively engaging and those are the first people that get your next email. What that does is that ensures a higher deliverability across a larger list, because it sends a ton of positive signals to the email service providers, because now you have, you know, that you're at your total list of 10,000 These 5000 always open your emails, so let's send just those 5,001st before we send to the remaining 5000 So, what it does is you send an email, and then to those 5000 and all of a sudden you're getting opens like crazy, you're getting clicks like crazy, you're getting replies like crazy. Those are sending tons of positive signals directly to the email service provider, and so then on the back end of that, the remaining 5000 once you get to those that aren't as engaged, now the email service providers are going to, if they were filtering those, they're not going to filter those, they're going to push those through, because they see this email as very important. That makes sense. I know that was a lot, I went through quite a bit there, but
54:18
yeah. Thank you.
54:20
Those are all things that you can do that that can dramatically increase deliverability over time. The other thing I didn't mention is, you know, we, I guess, I kind of, kind of did, but getting people to reply to your emails, so, and that could be in the body copy optimization phase, like really reworking the copy to try and get them to engage with just a simple reply. Hey, reply if you're interested, reply if this is correct. What just try to get a reply. Replies are really strong signals. To the email service providers that your email should be delivered, and all you got to do is just think about how email is traditionally used, right? Like, if I send you an email, Tim, 99.9% chance you're going to open my email, like I'm sending you a one on one communication. The vast majority of emails that we send on a daily basis, they're one on one on one, we send an email to somebody, somebody opens it, somebody normally replies, right? Those are the signals that we're constantly sending to these email service providers. When we send a mass email and no one replies, that's a red flag to the service providers. They look at that and say this has got to be spam, right? So we wanted, we want to try and mimic natural human email behavior as much as possible, try to on a on a larger scale. So that's kind of the thinking. Anyway, I don't know if any of that was helpful for anybody. Sorry, I kind of went off on a tangent, there.
56:01
No, it was, it was good. It's all good,
56:03
awesome.
56:05
And then I guess I just would have to get better at copy. I know you know, being natural and trying to get a response, but saying things like free listing or coupon for discount on, you know, your listing and all that stuff are red flag words, right?
56:25
100% yeah, yeah. So, yeah, those are other things that you need to be aware of. Yeah, I didn't touch on that, but yeah, there are there are definitely trigger words that will trigger the filter for any email service provider. Free is one of them, yeah. Discount, like just words that are obviously have been overused and abused across, you know, across multiple different industries over the years. Yeah, email service providers have gotten smart to it, and they've, they're now blocking those. So, yeah, you want to get real creative in the words that you use, but I mean, just a simple, a simple, you know, open up a chat with with Chat GPT and drop in a prompt, and just tell, I mean, chats pretty smart, it knows a lot of these things already, but you could simply just tell it, hey, no, I don't want to use any type of trigger words that you know could get caught up in a spam filter. Help me, you know, rewrite these subject lines in a creative way that can, you know, get open rates. The other thing that I do, like, I'll be honest, occasionally I'll get emails that hit my inbox that have subject lines, and I'm like, "Oh, what's that? And I'll, it gets me to open it, right? And then all of a sudden, I'll stop myself, and I go, "Wow, this email is totally a sales pitch. But that subject line got me to click it, and I don't click a lot of subject lines. And then I kind of reverse engineer, and then I'll take that subject line, I'll put that, I'll kind of save that in a bank for myself, and go, okay, what were the things in this subject line that got me to actually click it right, and how could I use this in future campaigns? So just little things to think about, but yeah, I, yeah, I certainly, there are definitely some trigger words out there that will get you caught up in a spam filter, so you want to be careful of those, for sure.
58:23
Yeah, I used to have a folder that I would save emails that I liked, like that. I stopped using that. I should go back to that.
58:32
Yeah, it's good, you know, especially with, with AI. I mean, you could easily create a project inside chat and dump a huge repository of emails, and basically say, hey, based on all these, this great copy, you know, use this as kind of like a training ground for when I ask you for future copy or future subject lines,
59:00
so hey Henry,
59:12
Henry, I see you got your hand raised. Go ahead and unmute.
59:15
Well, okay, now I got it. Yeah, my mic was off there. Yeah, I was just on, just to touch on subject area, I was on yesterday's call, and he talked about in the contact section, you could actually send it in drip mode in that area. Just to give you a heads up on that, I found on yesterday's call,
59:39
yeah, drip mode is fantastic, and yeah, if you're sending campaigns, large campaigns, I would say in the 1000s from high level, yeah, the drip, drip is awesome, and that's certainly a way that you can essentially kind of warm up your own domain through the high level system. I like to use a third party, just because it just runs in the background. It's constantly warming up the address, so that when I do go to do a mass mailing, I don't necessarily need to do a full drip. But yeah, you can certainly do that. That works great. I've used it for many different clients,
1:00:21
email. provider first, and then it sends them out, or how's that work? Like your warm up, does it go to the warm up site that you mentioned earlier?
1:00:36
So, warm up, the way that warm up works is it's just a piece of software, they've got a massive database of actual real email addresses, and their software generates emails, sub and subject lines, and it sends emails through your domain to that massive pool of email addresses that they own. If the email lands in spam, the software reaches into the inbox, marks it as not spam, marks it as important, kind of pulls it out. And then you can also set a threshold as far as reply rate, so you can send, you could. You can start. You can essentially say, 'Hey, I'm going to send x amount of emails per day through this warm-up tool, and I want x percentage to be replied to. And you can set all of those inside the warm-up tool, and it'll do it. And it all happens automatically. There's nothing that you need to do. You don't need to upload a list, you don't need to manage the emails, they do all that for you. It's literally, it's just to create reputation on that domain, that's all it's for.
1:01:51
Okay, thanks a lot. Yeah, for sure.
1:01:55
Yeah, and then the actual sending happens inside high level or whatever email provider you're using to do, okay? Yeah, that's
1:02:05
that's the question I was gonna, yeah, clarify on. Okay, thank you.
1:02:10
Yeah, yeah, so the warm up happens outside in their software, and once you connect your domain, there's nothing you do, like you don't need to upload a list, you don't need to come up with emails to write. You don't need to come up with subject lines, nothing like that. You literally just connect your domain, they handle the rest, they handle it all. And then over time, as your domain warms up, you know, usually a domain warm up process takes about 45 to 60 days, is typical, most warm up after about that 45 day window, that mean you can confidently start sending a huge volume of email through high level through that domain.
1:02:58
All right, thanks, Lot.
1:03:02
And again, I'm not trying to scare anybody here, because, like, I've done this, I've done, I've done a lot of campaigns without warming up, and I've done a lot with warming up. Again, in my mind, the jury's still out, like, I have not seen 100% concrete evidence to prove that it's helped. There have been cases where I've had clients come to me where their emails were, where they had been blacklisted, they were, their domain was on obvious different blacklists, and emails were not going through, and we did run it through a warm-up process for several months, and we were able to recover that domain, so that I can confidently say, because that, that has happened, but with a brand new domain, I can't 100% 100% say that it has increased deliverability by doing the warm up process for me, though it's so inexpensive to me, it's like peace of mind. I tend to lean more on the conservative side, so like I am a little bit more careful with the things that I do, so to me it like it just it works well for me, you know. But again, I can't 100% say that it has led to an increase in deliverability, but we have, I have had clients where we've been able to recover their domain by running through a long period of warm up and bring their domain back to where they can start sending email again, and it's not being filtered out, so yeah, I just don't want to scare anybody, because, like, you can certainly do this without warming up. I think the warm-up process just adds another layer on top of it, and just helps a. Maybe it helps with longevity, maybe it helps to secure the domain a little bit longer and allow you guys to have longer term deliverability over that domain, but again, the jury's still out. Any other questions I Like I said, happy to answer anything on high level or on SDAI, I All right. Well, I don't know. Maybe we'll, we'll let you guys go home early today. Rachika, do you have anything?
1:06:21
No, Jason. I think I'm good for now.
1:06:24
Okay,
1:06:25
so we just have clean listing workflow error for adjunct that I'm going to look into.
1:06:30
Okay. Awesome. All
1:06:33
right. All
1:06:34
right, guys. Well, if there's no other questions or comments, anything that you guys are struggling with or want to chat about, then I guess we can go ahead and wrap it up here. Appreciate you guys. Thanks for showing up to the call today. And we're here every Tuesday noon Eastern, answering questions around SD AI and high level and all those good things. If, if you guys have questions in between now and next Tuesday, I think you guys know the drill, but we've got a fantastic support staff here, and they're available seven days a week to answer questions, you know, take tickets from you guys, and make sure that you guys get the help that you need. We're real committed to providing that that level of service to make sure that you guys again have all the information that you need to have get taken care of and that you guys, you guys get the support that you need. So I guess we will let you guys go. Thanks to you. Thank you again for showing up, participating the call. Oh, Chris, you got - we got one last question. Yeah, Chris, go right ahead.
1:07:51
Can you hear me?
1:07:54
Yeah,
1:07:54
this is Sheila. Just a quick question, where do we find the link to send to someone who we already listed
1:08:07
the lit to their listing,
1:08:08
yeah, to their
1:08:09
specific listing,
1:08:09
yeah,
1:08:10
yeah. So, if have you gone into the contact record, it's inside your contact record.
1:08:15
Oh, I see. And what is it? What is it called? You know, I can find it in the contact, I can look for it. I
1:08:23
was just gonna pull it up right now to find out for you.
1:08:26
Thank you so much. The
1:08:27
business link, Jason Sheila. Yeah,
1:08:29
business link, it's cool.
1:08:32
Should be under additional info. Yep,
1:08:36
okay, okay, got it. Thank you so much. Yeah, there it is. Yep, business
1:08:40
link, yep, under additional info.
1:08:43
Okay, thanks a lot.
1:08:44
Yep, no problem. Sheila, all right guys. Well, thank you again. We'll see you guys all next Tuesday. Have a great week.
1:08:55
Thanks. See you. Bye bye.